Free Live Webinar — Trades & Home Service Owners
The 4-Hour Hiring Process For Trades
How one contractor grew from 8 employees to 70, without recruiters, job boards, or another bad hire.
Thursday, August 6 · 12:00–1:00 PM ET · Live and free
Save My SeatBill Gilliland — ActionCOACH Hall of Fame · Trades & home service coaching for 20+ years
You didn't start this business to run HR.
You got into this because you're good at the work. Somewhere along the way you became the hiring manager too. Now growth is capped by how many good people you can find, train, and keep, and most days there's no system behind any of it. Not gut feel. Not another job post. A system.

This is what happens when you install a real hiring system.
Eric runs a trades business. He's good at the work, but he was stuck, no hiring philosophy, no system, no one in charge of it but him, and he was already stretched too thin to make it work.
We installed the 4-Hour Hiring Process: his philosophy, an attraction system that targets A-grade people, and a full deselection process to filter them. A couple of years later, Eric had grown from 8 employees to 70, and someone else was running the day-to-day.
“So now whenever we need people, all we have to do is run our system, and it gets easy to grow.”
Bill Gilliland
What You'll Build
Your Hiring Philosophy
Define what "A-grade" actually means for your business, before you write another job post.
The A-Grade Attraction System
Turn hiring from a recruiting scramble into a system that brings the right people to you.
The Full 4-Hour Deselection Process
Walk away with the actual process to filter candidates fast, without guessing.
Bonus: Client Onboarding
A bonus system for onboarding new clients so they are more likely to stay long term.
Bill Gilliland — ActionCOACH Hall of Fame
Bill has coached trades and home service business owners across the Carolinas for over two decades. He's a Hall of Fame ActionCOACH, one of the highest designations in the global franchise, and has helped owners fix broken teams, escape the day-to-day, and grow past what they could do alone.
One hour. Live. We do the work together.
This isn't a lecture. Bring a notebook. We build your hiring philosophy and deselection process live on the call, so you leave with something usable, not just notes.
Thursday, August 6 · 12:00–1:00 PM ET · Live on Zoom · Free
Frequently Asked Questions
Is this only for trades and home service businesses?
Yes. Bill works specifically with trades, construction, and home service owners, and this webinar is built for that world.
Do I need to prepare anything?
No. Just show up ready to work through it live.
Will there be a replay?
No. This is a live-only session, there is no replay, so plan to be on the call.
Is there a cost?
No. It is a free live webinar.
Build your hiring system in one hour.
Thursday, August 6 · 12:00–1:00 PM ET · Free