Divide and Multiply

I’ve been thinking about “leverage” a lot lately. If you are in business, you should be thinking about it too. One of Brad’s definitions of “leverage” is “divide to multiply”. What does that mean anyway?

In business, there are 4 areas we can leverage: Finance, Systems, People, and Marketing. In finance, we can shorten our terms and get paid faster.

Better systems give us better productivity. A person on your team that can do something better and faster frees you up to run the business.

Marketing, if done correctly, is the best investment on the planet. You just have to divide to multiply.

Let’s say your goal is more customers. Start by dividing “customers” in smaller increments. You either need more leads, or a better conversion rate from your existing leads to get more customers.

You can further break down “leads” and “conversion rate” into individual strategies like referrals to get more leads or scripting to get a better conversion rate.

What if you hired a person whose only job was to get more referrals? You divided “getting leads” into a single task of getting referrals.

And getting more referrals will multiply your number of customers. Divide to Multiply.

What’s your first area to “Divide to Multiply”?

All the best!


P.S. Whenever you are ready…here are 5 ways I can help you grow your business:

1) Join We Build EPIC Entrepreneurs

It’s our Facebook Group where entrepreneurs and business owners learn to build EPIC lives for themselves, their families, and their communities.

You’ll get daily tips, techniques, strategies, and tactics to grow your business. Click Here (If you are more of a Linked IN person, connect with me on LINKED IN.)


2) Subscribe to Our Podcast

You’ll learn success strategies and tactics from me and other entrepreneurs who’ve already done it!. Click Here


3) Grab a Copy of My Book

It’s your shortcut to building a business that can work without you! Download your free pdf copy here: Gift from Bill or order a hard copy Here.


4) Join ActionCLUB and be a Case Study

I’m putting together a new case study group right now…more details to follow….if you’d like to work with me to quickly build your profits and a better team.


5) Work with me and my team privately:

If you’d like to work directly with me to scale or multiply your business click Here to Book Your Free Strategy Session Now!